The Music Tee by Invisible DJ and LnA

musictee

The music industry has become a bustling breeding ground for innovation, a sexy meeting place for creatives and entrepreneurs. Partnerships of any kind and every kind seem possible. Fusing together music, video, fashion, brands, technology, design, you name it… it’s all happening. Fashion and music obviously belong in bed together. (Much like sports and music have always had a flirtatious relationship). Trends in fashion have long been influenced by musicians and vice versa.

In recent years, we’ve seen interesting new models for music sharing, discovery, distribution, and consumption. Instead of relying on CD sales or online purchases, many bands have taken the creative road and explored new baths, e.g. bands giving out USB bracelets at a music festival with the live recording of their performance or Groove Armada’s PAP4 experiment.

Now there is the “Music Tee” by Invisible DJ and designer LnA, (which began as an attempt to create the perfect men’s tee for women but quickly became a celebrity favorite). This creative little project puts album art on the front of the T-shirt and a track list on the back. The shirt comes with a hang tag giving you a URL and a unique code to download all of the tracks listed on the back. Pretty clever, no? Have a listen to the eclectic new artists included in this project.

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